Why does old media (music, movies, and TV primarily) employ a strategy of making war on their customers? In this piece about a Cox VOD service with un-skippable commercials. They don't even bother to call it "fast-forward challenged"Some snippets from Locking in Viewers to Watch the Commercials:
You don’t need TiVo if you have fast-forward-disabled video on demand.
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This is about combating DVRs. As we developed this at every stage, there was an agreement that however we put this together, disabling the fast-forward function was key.
Sigh. Why is it necessary to make something less fucntional or DISABLE a piece of popular functionality in order to get it to sell? Another cable industry "service" that will get zero traction. Long live the economy of free!